During the quarantine, nothing could separate us from our favorite loungewear outfits. And now? Aldi has not wanted to forget that time and she has launched her own collection, and it is everything we thought it would be. Ditch the expensive designer clothes and join Aldimania: for €32 you can get the complete look to be comfortable at home while you telework.
You will find the available garments online starting this Sunday April 25 and in stores starting April 29. The supermarket giant has announced the range in style, with a billboard in London's Leicester Square and a first fashion video showcasing the collection.
Image: Mirro.co
To find your nearest Aldi, we have deployed the store locator here to make it easier. There you will also find the latest information on opening and closing times.
However, shoppers will need to be quick, as with all special purchases, once they're gone, they won't come back. And this is one collection you don't want to miss. Breaking new ground, the range encourages Aldi fans to be proud with new Aldimania garments that can outfit you from head to toe. Something similar to what happened with the Lidl shoes.
It's true that the company has long offered its shoppers name-brand clothing, from summer staples to winter coats, but now it's the new boy from workshop, and is venturing into the own-label loungewear space for the first time.
Aldimania: comfortable clothes to be at home
With practicality and style, the sweatshirt with Aldimania hood (€14 online only) features adjustable drawstrings and can be worn for a relaxing day or to curl up on the couch and watch a movie, making it a versatile must-have for anyone. Its versatility doesn't stop there, as the gender-neutral hoodie is designed to complement all shapes and sizes, from Small to XXL.
True fans can enjoy a good night's sleep in style with the pajamas Aldimania (€12 only online). The set includes a white short-sleeved T-shirt from the brand that features a crew neck finish, as well as matching light gray shorts, with an elasticated waist for maximum comfort. The women's version is available in sizes small and large, and the men's option in sizes small to XXL.
Complete the look with a pair of underpants hipsters (€4) that come in a pack of two, with two different options available: a pack of a classic red and light gray or a traditional blue and dark blue.
Each features an Aldi-branded elasticated waistband, with sizes ranging from small to XXL. The Aldimania doesn't stop there as super fans can style an outfit with a pair of trendy Socks (€1), which will be available online and in stores soon. The socks come in three different styles of Aldi logos to suit any style and accommodate multiple shoe sizes.